· User Convenience: QR Codes provide a convenient one-step process for directing users to a website, phone number, directions, promotions or other information.
· Environmentally-Friendly: QR Codes can make more efficient use of printed materials and reduce waste.
· Cost-Effective: QR Codes cost nothing to produce; their use is only limited by your marketing strategy.
· Versatile: QR Codes can be integrated with a wide range of marketing materials for just about any purpose, including print collateral, outdoor display and direct mail.
· Device Independent: QR codes, as well as the landing pages they link to, can be viewed on all popular smartphone models and do not require special development for different platforms (e.g. iPhone vs. Android), as is the case with apps.
· Measurable – Actions triggered via QR Codes can be traced with web analytics or other tools for marketing campaign measurement.
· Competitive Differentiation: Because QR Codes are still relatively new to the U.S., those who are among the first to employ them in their outreach campaigns will set themselves apart as leaders in strategic marketing.
Tags: Phone Number, Iphone, Marketing Campaign, Marketing Strategy, Qr Codes, Smartphone, Printed Materials, Outreach Campaigns, Collateral, ConvenienceGet your FREE account today!
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What is a QR Code?
The goal of QR code technology is to turn brand impressions into an interactive exchange in under 10 seconds. – Patrick DonnellyIt is now being used for marketing in the mobile phone industry. Some mobile phones have QR Code scanners built in, and when they scan a QR Code they get back the information contained in the code.
Tracking & Data
Our application; available in QR Code or Datamatrix, enables you to track the effectiveness of 2D barcodes deployed in the offline world.
We can generate the 2D barcodes for you, and gather analytical data when people scan them allowing you to view daily, weekly, monthly and yearly scans, along with the locations they were scanned from, and phone models that were used. 
